Services
Research
The Research Practice offers ongoing research on the leading vendors & service providers and their partnering practice. The basis of this research are in-depth partner interviews with the IT vendor community and service providers complemented with online panel surveys. In addition LinkedResearch participates in vendor briefings and industry events.
The research practice ensures that we stay in tune with our research market, and that there is a continuous data and information exchange between LinkedResearch and channel and alliance professionals.
Consulting
Consulting services equals dedicated advice. It offers you the opportunity to directly engage for strategic partner advice. Advice can range from high level strategic advice, to basic partner coverage requirements.
An example of Consulting Services covered by LinkedResearch:
Defining your partner & alliance strategy
- market opportunity sizing (with partners)
- competitive benchmarks
Building and executing your partner program
- partner portfolio optimization
- partner selection processes
- partner communication & marketing
Managing your partner program
- partner satisfaction research
- review and feedback processes
Training & Workshops
In the training and workshop sessions we educate your company on a variety of partnering topics, ranging from a 1-hour basic introduction course, to a dedicated full day training session. The training & workshop sessions in general are into the following sections:
Strategic Partner Goals
- Do I have the right partners to address the market opportunity
- How do I determine the need for more/less/new partners
- How do I increase partner ROI
- How do I recruit new partners and what screening criteria should I use
Operational and execution Goals
- How do I align business operations to partner operations
- How do I select the right partners to support my growth strategies
- How can we ensure consistent local execution across the countries
Competitive Goals
- How do I measure my competitive position
- How do I increase my competitive advantage
- Can my partners cover my SMB, vertical or outsourcing initiatives
- How do I increase our visibility among the service community
Loyalty Goals
- How can I raise partner satisfaction levels
- How can I communicate better with my partner community
The final content of a training or workshop session will be fine-tuned to your companies’ specific needs and wishes. The training and workshop sessions are highly interactive, and filled with case examples